Experience: Minimum 1 year (preferably from a software house background)
You will be responsible for monitoring overall search engine performance for SEM campaigns.
You will implement search strategies and track the effectiveness of new and existing campaigns. (Execute marketing campaigns using Google AdWords, Facebook, YouTube, and other ad platforms.)
You are expected to produce daily, weekly, monthly, and quarterly reporting; assigned analytic projects; and produce independent analysis to help search engine strategy. (SEO technical analysis and evaluation)
You will use a wide range of digital outreach and community engagement techniques to support and drive messaging for brand awareness
You will contribute to social media and community channels and help to improve brand awareness and engagement. (SMO)
You will take responsibility of content creation and general administration of the brand website. (optimize on-site content for maximum visibility and ranking in the major search engines)
You will assist with developing interesting and effective content when required.
Understanding of Google AdWords, Facebook ads, etc.
Basic understanding and skills of web development & HTML, Wordpress etc.
Enthusiasm for ever-evolving social media trends, and the digital marketing landscape at large,
Track record of increasing reach and engagement through individual leadership and management of brand representation,
Passionate about creating and maintain relationships and networks,
Confident interacting with customers, both off and online, dealing with complaints and queries,
Team player and happy working as part of a large team on common goals.